#32 John Oswald @Method - Business Design 101

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John Oswald is a business design pioneer. He was the first business designer at fjord where he defined its role and built the team. He is currently a managing director at a strategic design consultancy Method London. With John, we discussed:

  • the early days and evolution of the business design,

  • five patterns of business design talent that he noticed,

  • how hiring business designers work,

  • and how typical business design deliverables look like.